Ask not what you can do for open data; ask what open data can do for you : Naturejobs Blog

"How you will benefit from openly sharing data:

• Gain the credit you deserve for all your research work
• Increase the ability of editors, reviewers and researchers to understand your research
• Improve the veracity, robustness and reproducibility of your results
• Open up new opportunities for collaboration
• Increase you and your research’s visibility and discoverability
• Potentially improve the citation rate of your published research articles

Two actions to help ensure you best openly share your data:

• Incorporate open data sharing as standard practice in your research cycle
• Deposit data in a repository that provides DOI minting or other persistent identifiers

Hopefully you now see how openly sharing data can greatly benefit you and you’ll go forward collecting, minting and sharing your data as openly as possible!"