Can't seem to stop those ads from following you around? Why not become 'metaliterate'?

"Metaliterate individuals gain insights about open environments and how to share their knowledge in these spaces. For instance, they are well aware of the importance of Creative Commons licenses for determining what information can be reused freely, and for making such content openly available for others’ purposes, or for producing their own content.

They also understand the importance of peer review and peer communities for generating and editing content for such sites as Wikipedia, or open textbooks, and other forms of Open Educational Resources (OERs)...."