CARROT OR STICK, INCENTIVES OR MANDATES, OR BOTH

"The interest for Open Access has developed quickly within the last couple of years. In June 2010, Oslo University College (OUC) was one of the last Higher Education (HE) institutions to get an institutional repository. Mid-June 2010 the Open Digital Archive at Oslo University College, ODA, went public. This article will look at the key events that resulted in ODA. Furthermore I will present the incentive scheme implemented at OUC...."