Campaign for promoting falls awareness

Language Log 2016-07-14

Summary:

The Health Promotion Board (Bǎojiàn cùjìn jú 保健促进局) of Singapore has launched a campaign to promote awareness of falling.  Here's the poster they circulated in conjunction with the launch: (Source) The poster quickly began to circulate on the internet, with people criticizing the Chinese translation as saying the opposite of what was intended.  (Note that […]

Link:

http://languagelog.ldc.upenn.edu/nll/?p=26682

From feeds:

Gudgeon and gist » Language Log

Tags:

borrowing

Authors:

Victor Mair

Date tagged:

07/14/2016, 11:24

Date published:

07/08/2016, 12:13