What were they thinking?

Language Log 2017-09-16

Alex Baumans writes:

Perhaps no news to you, but I just discovered that the new Range Rover model is called the Velar. I wonder if the Uvular will be next.

To be followed by the Range Rover Pharyngeal and the Range Rover Glottal. (Or maybe a hybrid version called the Range Rover Labiovelar?)

And Jeep could fight back with the Ergative and the Optative…