Coors Light Bear
Language Log 2023-06-17
Summary:
An NFL policy prohibits plays from endorsing alcoholic beverages. So Coors found a linguistic work-around: Last year's commercial promoted the Coors (Flash) Light: I have some inter-related contractual and cultural questions. Are these commercials really consistent, legally, with a contractual agreement not to promote alcoholic beverages? Is is crucial that there actual merch you can […]