Ad Council’s Challenge: Persuade Skeptics to Believe in Covid Vaccines
beSpacific 2020-11-23
Summary:
“…While the pharmaceutical companies Pfizer and Moderna have announced promising updates on the vaccines they are developing, President-elect Joseph R. Biden Jr. has blamed President Trump for causing anxiety about the safety of potential immunization efforts. Anti-vaccine sentiment has been growing for decades, driven in part by a backlash against pharmaceutical companies. Fifty-eight percent of […]