Amazon Fire TV isn't the living room of the future you're looking for. This is | Dan Gillmor

When even Apple rumors seem poisoned by a Big Telecom deal, it's time to stop dreaming and fight for all-you-can-eat content

RIP television? Long live video? Well, not quite yet.

That was the hidden message behind Amazon's launch of its long-expected TV set-top box this morning, which arrives at a time when the entire idea of television is up for grabs. As long as Big Content and Big Telecom exist in their current forms, it will be difficult for fans of video – and who isn't one? – to get what they really want: the freedom to watch and discover moving pictures where, how and whenever they choose.