What does it take to design for a user experience (UX) of credibility?

In addition, the team noted that accepted graphic design principles are also important to take into account, in order to ensure that the information delivered by the interface is accurately received by the user. One such principle is proximity; a good example of this principle is the placement of movie reviews and ratings (i.e. Rotten Tomatoes) near the description and other evaluative information about the movie (and not some other aspect of the movie such as the cast), so the relationship between the rating and the thing being rated is clear.