OnePlus 2 Review—OnePlus cuts the wrong corners to stand out on a budget

Ars Technica 2015-08-19

Ron Amadeo

The OnePlus 2.

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.related-stories { display: none !important; } Specs at a glance: OnePlus 2Screen1920×1080 5.5"(401 ppi) LCDOSAndroid Lollipop 5.1 with Oxygen UICPUEight-core Qualcomm Snapdragon 810 (Four 1.8 GHz Cortex-A57 cores and four Cortex-A53 cores)RAM3GB (16GB version)4GB (64GB version)GPUAdreno 430Storage16GB, or 64GBNetworking802.11b/g/n/ac, Bluetooth 4.1, GPSBandsUS Model GSM: 850, 900, 1800, 1900MHz WCDMA: 1/2/4/5/8 FDD-LTE: 1/2/4/5/7/8/12/17Europe Model GSM: 850, 900, 1800, 1900MHz WCDMA: 1/2/5/8 FDD-LTE: 1/3/5/7/8/20PortsMicro USB 2.0 Type-C, headphonesCamera13MP rear camera with OSI and laser autofocus, 5MP front cameraSize151.8 x 74.9 x 9.9 mmWeight175 gBattery3300 mAhPrice$329 (16GB version) $389 (64GB version)Other perksFingerprint reader, 3-position physical notification mode switch, RGB notification LED, Dual SIM

As a company, OnePlus' most distinctive quality has always been its aggressive marketing strategy. Despite only selling about a million phones so far, the company's slow drip of launch info and any-press-is-good-press mentality keeps it in the news almost as much as companies that sell 100x more units. OnePlus has made a name for itself by aggressively targeting enthusiasts with a "flagship" level device priced at less-than-flagship prices. Its software strategy fully embraces the modding community.

The OnePlus One, like several of Google's Nexus phones before it, did a great job of being cheap without feeling cheap. Google has a ton of money to burn with a pricing scheme like that, but things appear different for OnePlus. It seems like reality has kicked in with the company's second phone, and you can really feel the cost cutting issues with the OnePlus 2.

In an attempt to stand out on a budget, OnePlus removed some "standard" features you would expect on a smartphone, replacing them with unique items it thought consumers would like. We imagine the company made a list of things users do and don't care about, which came out like this:

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