Napster buyer bets on VR gigs as music streaming thrives in lockdown

Digital music and audio | The Guardian 2020-09-07

Summary:

MelodyVR’s £52m purchase of the infamous disruptor turned heads, but investors are liking what they see (and hear)

“Going up against a Spotify, I don’t think anyone wants to be doing that,” says Anthony Matchett, the new owner of Napster. Last month, the 32-year-old’s London-based music tech startup, MelodyVR, made waves by announcing a surprise $70m (£52m) reverse takeover of the pioneer of the music streaming revolution. Matchett is hoping that a marriage of MelodyVR, which films and streams gigs, with the 21-year-old Napster will be music to the ears, and eyes, of fans and investors alike.

“There is something very apt about a disruptive company that works with technology like MelodyVR and the original music industry disrupter,” he says. “We see synergies for a service that combines music streaming, immersive content, live events. Something that an Apple Music, a Spotify, or any other service doesn’t provide. Everything a music fan might really want.”

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Link:

https://www.theguardian.com/business/2020/sep/07/napster-buyer-bets-on-vr-gigs-as-music-streaming-thrives-in-lockdown

From feeds:

Music and Digital Media » Digital music and audio | The Guardian

Tags:

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Authors:

Mark Sweney Media business correspondent

Date tagged:

09/07/2020, 19:13

Date published:

09/07/2020, 01:00