Olympics TV Ratings Haven’t Fallen More Than Broadcast TV as a Whole
THR, Esq. 2021-07-30
Summary:
Through the first week of the Summer Olympics, NBCUniversal’s primetime audience has fallen precipitously — by almost 42 percent — compared to the last summer games in 2016. Given the way viewership linear TV has cratered in the past five years, however, that shouldn’t come as much of a surprise. In fact, the declines for […]