NeuroDojo: Green and gold
Connotea Imports 2012-07-31
Summary:
"[B]randing the different kinds of access by colours is so completely arbitrary and random, that even even I can’t remember what the difference between “green” open access and “gold” open access is. I have to look it up every time.
When people can’t remember the terminology, the message is not likely to be persuasive...."