Strong opinions on climate change are self-reinforcing

Ars Technica » Scientific Method 2012-12-08

We all know it’s hard to change someone’s mind. In an ideal, rational world, a person’s opinion about some topic would be based on several pieces of evidence. If you were to supply that person with several pieces of stronger evidence that point in another direction, you might expect them to accept the new information and agree with you.

However, this is not that world, and rarely do we find ourselves in a debate with Star Trek’s Spock. There are a great many reasons that we behave differently. One is the way we rate incoming information for trustworthiness and importance. Once we form an opinion, we rate information that confirms our opinion more highly than information that challenges it. This is one form of “motivated reasoning.” We like to think we’re right, and so we are motivated to come to the conclusion that the facts are still on our side.

Publicly contentious issues often put a spotlight on these processes—issues like climate change, example. In a recent paper published in Nature Climate Change, researchers from George Mason and Yale explore how motivated reasoning influences whether people believe they have personally experienced the effects of climate change.

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