Who is the most famous living person who was born on each continent?

Statistical Modeling, Causal Inference, and Social Science 2025-12-15

Matt Larson writes:

Because of your interest in fame [see here, here, here, and, especially, here — ed.], I would be interested in your thoughts on the following questions: who is the most famous living person who was born on each continent?

For North America and Africa, it seems like the answer is clearly Trump and Musk. For Antarctica it must be Emilio Palma, the only person born there to have a wikipedia page.

For South America Messi seems like a very strong contender. I suppose Shakira could be another candidate. Until a couple months ago maybe it was Pope Francis.

Asia, Europe, and Oceania seem tricky. I would guess that Kim Jong-Un has higher name recognition than Modi or Xi. Maybe it’s a Kpop star (Jennie?) or something. For Europe, Putin, Paul McCartney, and Ronaldo come to mind. I have no idea about Oceania, maybe it’s Jacinda Adern or Hugh Jackman, but they’re not very famous.

Maybe Rupert Murdoch is the most famous living person who was born in Oceania? Maybe at one time Mel Gibson but not anymore.

To me, the most interesting thing about this sort of question is not the specific people but rather the measurement issue. How would you define “most famous person”? Perhaps you could consider a hypothetical poll of everyone alive on the planet, where you ask each of them if they’ve heard of person X and you ask them to briefly describe who this person is. (I guess it doesn’t count as fame if someone says they know who you are but they can’t describe anything about you.)

Here are a few other dimensions:

– Changes over time. There might have been a time when Michael Jackson was the most famous living person from North America. Mel Gibson might have been the most famous living Australian at some point.

– Locus of fame: you could be more or less famous in different geographic regions, different age categories, etc.