I do not believe Google invented the term A/B test
Win-Vector Blog 2015-07-01
Summary:
The June 4, 2015 Wikipedia entry on A/B Testing claims Google data scientists were the origin of the term “A/B test”: Google data scientists ran their first A/B test at the turn of the millennium to determine the optimum number of results to display on a search engine results page.[citation needed] While this was the … Continue reading I do not believe Google invented the term A/B test →