FTC – Guidance to Search Engine Industry on the Need to Distinguish Between Advertisements and Search Results
beSpacific 2013-06-26
Summary:
News release: “In an ongoing effort to ensure that its guidance for online advertisers stays current with changes in digital media, the Federal Trade Commission’s consumer protection staff sent letters to search engine companies to update guidance published in 2002 on distinguishing paid search results and other forms of advertising from natural search results. The [...]
The post FTC – Guidance to Search Engine Industry on the Need to Distinguish Between Advertisements and Search Results appeared first on beSpacific.