Project Fear unpacked – how fear-based appeals became central to the Brexit referendum

During the 2016 Brexit referendum, the Leave campaign frequently accused the Remain side of excessive negativity and scaremongering. Simona Dianová and Monika Brusenbauch Meislová examine what a dataset of public speeches can tell us about the realities of “Project Fear”. The 2016 Brexit referendum stands out in British political history as a campaign fraught with … Continued