Two Cheers for Corporate Experimentation: The A/B Illusion and the Virtues of Data-Driven Innovation

Type Journal Article Author Michelle N. Meyer URL http://heinonline.org/HOL/Page?handle=hein.journals/jtelhtel13&id=297&div=&collection= Volume 13 Pages 273 Publication Colorado Technology Law Journal Date 2015 Extra 00003 Journal Abbr J. on Telecomm. & High Tech. L. Short Title Two Cheers for Corporate Experimentation