Google Sued by Advertisers for Allegedly Inflating Video Ad Metrics

Ars Technica 2023-07-27

Summary:

If an advertisement autoplays for a bot on a site that’s not publicly listed or indexed by search engines, does anyone see it? According to Google, people do see the ad, which has led to a purported class action against the company that claims it overcharges advertisers for the “privilege of autoplaying their advertisements into […]

Link:

https://www.hollywoodreporter.com/business/business-news/google-lawsuit-inflating-video-ad-metrics-1235546090/

From feeds:

Music and Digital Media » THR, Esq.

Tags:

business

Authors:

Winston Cho

Date tagged:

07/27/2023, 02:09

Date published:

07/26/2023, 21:31