Some New Data on Age Authentication Balk Rates

Technology & Marketing Law Blog 2026-10-14

Summary:

The issue is: if a website imposes a government-compelled age authentication wall, what percentage of users will stop at the authentication wall, either because the users turn around or fail to navigate the process? I call that percentage the “balk”...

The post Some New Data on Age Authentication Balk Rates appeared first on Technology & Marketing Law Blog.

Link:

https://blog.ericgoldman.org/archives/2026/10/some-new-data-on-age-authentication-balk-rates.htm

From feeds:

CLS / ROC » Technology & Marketing Law Blog

Tags:

content

Authors:

Eric Goldman

Date tagged:

10/14/2026, 22:22

Date published:

10/14/2026, 12:46