Home Mentoring HBR.org Mattel’s Barbie Playbook: Replicating Success Across the Company’s Portfolio

Mattel’s Barbie Playbook: Replicating Success Across the Company’s Portfolio

HBR.org 2025-05-13

Summary:

A case study on sustaining a brand’s positive momentum.

Link:

https://hbr.org/podcast/2025/05/mattels-barbie-playbook-replicating-success-across-the-companys-portfolio

Updated:

05/13/2025, 09:22

From feeds:

Mentoring » HBR.org

Tags:

audio

Date tagged:

05/13/2025, 10:30

Date published:

05/13/2025, 08:22