Home Mentoring HBR.org 5 Psychology-Backed Principles for More Effective Personalization

5 Psychology-Backed Principles for More Effective Personalization

HBR.org 2026-01-15

Summary:

Managed sensitively and securely, “confessional commerce” can create a deeper, more valuable experience for users.

Link:

https://hbr.org/2026/01/5-psychology-backed-principles-for-more-effective-personalization

Updated:

01/15/2026, 10:00

From feeds:

Mentoring » HBR.org

Tags:

and

Authors:

Michelle Taite

Date tagged:

01/15/2026, 13:00

Date published:

01/15/2026, 08:25