How Nestle Chile Reached Female Consumers

HBR.org 2012-07-30

Summary:

Management gender initiatives offer a way to get in front of the wave.

Link:

http://feeds.harvardbusiness.org/~r/harvardbusiness/~3/ZMmx0ahaLLM/how_nestle_chile_reached_female.html

Updated:

07/27/2012, 14:54

From feeds:

Mentoring ยป HBR.org

Tags:

gender

Authors:

Avivah Wittenberg-Cox

Date tagged:

07/30/2012, 09:46

Date published:

07/30/2012, 08:00