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Beware the Plumbing Firm That Advertises a Lot
Beware the Plumbing Firm That Advertises a Lot
HBR.org 2013-11-06
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Summary:
Low-quality firms have a greater incentive to advertise, because they can't establish lucrative long-term relationships with customers.
Link:
http://feeds.harvardbusiness.org/~r/harvardbusiness/~3/y9mUq0_2kOI/
Updated:
11/06/2013, 08:13
From feeds:
Mentoring
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HBR.org
Tags:
advertising
Authors:
The Daily Stat
Date tagged:
11/06/2013, 08:20
Date published:
11/06/2013, 08:13