A Bridge to Somewhere: How to Link Your Mastodon, Bluesky, or Other Federated Accounts

One of the central promises of open social media services is interoperability—the idea that wherever you personally decide to post doesn’t require others to be there just to follow what you have to say. Think of it like a radio broadcast: you want to reach people and don't care where they are or what device they're using. For example, in theory, a Bluesky user can follow someone on Mastodon or Threads without having to create a Mastodon or Threads account. But these systems are still a work in progress, and you might need to tweak a few things to get it working correctly.

Right now, broadcasting your message across social platforms can be a funky experience at best, deliberately broken up by oligopolists. The idea of the open web was baked into the internet via protocols like HTML and RSS that made it easy for anyone to visit a website or follow most blogs. The fact social media isn’t similarly open reflects an intentional choice to privatize the internet. 

Bridging and managing your posts so they’re viewable outside a singular source is part of the broader philosophy of POSSE, short for Post Own Site Syndicate Elsewhere (sometimes its Post Own Site, Share Everywhere). Instead of managing several accounts across different services, you post once to one primary site (which might be your personal website, or just one social media account), then set it up so it automatically publishes everywhere else. This way, it doesn’t matter where you or your audience is, and they're not walled off by account registration requirements. 

We’ll come back around to POSSE at the end of this post, but for now, let’s assume you just want your current main open social media account to actually have a chance to reach the most people it can. 

Why Post to the Open Social Web

Because the Fediverse and ATmosphere use different protocols, we need to use a third-party tool so accounts can communicate with each other. For that, we’ll need a bridge. As the name suggests, a bridge can connect one social media account to another, so you can post once and spread your message across several places. This isn’t just some niche concept: major blogging platforms like Wordpress and Ghost integrate posting to the Fediverse.

Bridging is an important facet of POSSE, but also something more people should consider, even if they don’t run their own websites. For example, if you don’t want to create a Threads account just to interact with your one friend who uses that platform, you shouldn’t have to. The good news is, you don’t. There are several bridging services, like Fedisky, RSS Parrot, and pinhole, but Bridgy Fed is currently the simplest to use, so we’ll focus on that. 

How to Post to Bluesky from Mastodon

From your Mastodon account (or other Fediverse account, for simplicity’s sake we’ll stick to Mastodon throughout), search for the username @bsky.brid.gy@bsky.brid.gy and follow that account. Once you do, the account will follow you back and you’ll be bridged and people can find you from their Bluesky account. You should also get a DM with your bridged username. If you don’t see the @bsky.brid.gy@bsky.brid.gy user when you search, your Mastodon instance may be blocking the bridging tool. 

Threads users who have enabled Fediverse sharing will be able to find you with your standard Mastodon username (ie, @your_user_name@mastodon.social), but if they haven’t enabled sharing, they will not be able to see your account. While this search is still a beta feature, you might find it easier to share the full URL, which would look like this: https://www.threads.net/fediverse_profile/@your_user_name@mastodon.social

People on Bluesky can find you by: Either searching for your Mastodon username, or if that doesn’t work, @your_user_name.instance.ap.brid.gy. For example, if your username is @eff@mastodon.social, it would appear as @eff.mastodon.social.ap.brid.gy.

An example of a Mastodon username from the Bluesky web client.

How to Post to Mastodon and Bluesky from Threads

Yes, Threads is technically on the Fediverse, and you can bridge your Threads account to Mastodon or Bluesky (unless you’re in Europe, where the feature is disabled), but it’s a different process than on Bluesky and Mastodon.

• Open Settings > Account