The Washington Redskins Should Turn Controversy Into a Business Opportunity

HBR.org 2013-11-06

Summary:

The Washington Redskins are facing a lot of pressure from pundits, journalists, fans, and Native American groups to change their “culturally-insensitive” name. To be fair, it isn’t an easy business decision for the team to make. For one, the Redskins name is an integral part of its history. Plus, a new name could potentially weaken its brand. But if the issue continues to pick up steam, the organization will have a much bigger problem on... More »

Link:

http://feeds.harvardbusiness.org/~r/harvardbusiness/~3/1eOuihB7lDU/

Updated:

11/06/2013, 03:00

From feeds:

Mentoring » HBR.org

Tags:

Authors:

The Daily Idea

Date tagged:

11/06/2013, 07:30

Date published:

11/06/2013, 03:00